1. What are cookies
Cookies are small text files that are stored on users' devices when they visit websites.
2. Which cookies CRRM uses
CRRM distinguishes between essential cookies, privacy-friendly analytics cookies and optional marketing cookies.
Privacy-friendly statistics are enabled by default. Advertising storage, advertising user data and ad personalization remain denied until the visitor chooses Accept all.
- functional cookies;
- analytical cookies;
- security cookies;
- preference cookies;
- marketing cookies.
3. Functional cookies
Functional cookies are necessary for the correct functioning of the website and the Platform.
These cookies can be used, among other things, for:
- session management;
- security;
- login functionality;
- preferences;
- stability of the Platform.
4. Analytical cookies
CRRM uses Google Analytics 4 in a privacy-limited configuration to understand website usage and the route to registration.
Analytics storage is enabled by default. IP anonymization is enabled, Google Signals and ad personalization through Analytics are disabled, and the analytics cookie expires after no more than ninety days.
This data is used for:
- analysis;
- improving performance;
- security;
- user experience optimization.
5. Google Analytics and Google Ads
Google Analytics may set privacy-friendly analytics cookies with names starting with _ga. Google Ads cookies, including names starting with _gcl, are only allowed after the visitor chooses Accept all.
Until that choice, ad_storage, ad_user_data and ad_personalization remain denied. The Google tag can then only send limited cookieless consent and measurement pings.
By choosing Accept all, the visitor consents to advertising measurement, advertising-related user data and personalized advertising, including remarketing.
The registration conversion will only be sent on the secure success page of a new account. We do not send your name, email address or telephone number to Google.
- Google Analytics 4: page views, sessions and interactions;
- Google Ads: ad click ID, conversion measurement and campaign reporting;
- Google Ads personalization: remarketing and personalized ads after Accept all;
- Google Consent Mode v2: consent status for analytics storage, advertising storage, advertising user data and ad personalization.
6. Cookie settings
On the first visit, the user can choose between Without marketing and Accept all. Privacy-friendly statistics remain active in both cases. Accept all additionally includes advertising measurement, advertising-related user data and personalized advertising.
The marketing choice is stored for up to twelve months in the essential cookie crrm_consent_v1 and applies to crrm.nl and app.crrm.nl.
The choice can be changed at any time via Cookie Settings at the bottom of the website. Cookies can also be deleted via the browser settings.
7. Changes
CRRM may change this cookie policy.
The most current version is published on the website.